ENTREPRENEURSHIP [S-006]

Intro
 Avisos
 Syllabus of the course
 Laverty and Littel Ch 1
 Laverty and Littel Ch 2
Section 1
 Groups
 The Entreprenurial perspective
 The question every entrepreneur must answer
 Case- Company Windspire Energy
 Task- Case- Company Windspire Energy
Section 2
 Entreprenurial Journey and Pathways
 Case- Interesting Ideas but doctors and pharmacies sign on ?
 Task- Case- Interesting Ideas but doctors.....
 The ethical and social responsabilities of E...
 VW pollutes its reputation
Section 3
 Elevator Pitch Assignment
 Creativity, Innovation and Invention
 Identifying Entreprenurial Opportunity
 How profitable is my business
Section 4
 Telling your entrepreneurial storytelling and pitch
 How profitable is my business- solution
Section 5
 Recognizing opportunities and Generating Ideas- A
 Recognizing Opportunities and Generating Ideas- B
 Case- AirB&B How listening to customers
 Task- Case- AirB&B How listening to customers
 Stakeholders Analysis
Section 6
 Quiz No 1
 Tintaya Case- pdf
 Tintaya Case- word
 Task- Tintaya Case
 Raymond Kroc as an entrepreneur
 Oral evaluation- Week 8
 Quiz No 1 Indications
 QUIZ N°1
 Entreprenurial Finance and Accounting
 Competitive Intelligence
Section 8
 Assignments- Grades
 Oral Evaluation
Section 9
 Business Model Canvas for week 10
 Business Model and Plan- Part I
 Business Model Canvas- Summary
 Business Model Generation Introduct. Canvas
 Business Model and Plan- part II
 The Concept Test
 Using the Business Model Canvas for Social Entrepreneur Decision
 Case- Finding the right business partner
 Task- Case- Finding the right business partner
Section 10
 Steve Jobs as an entrepreneur
 Case- Savy entrepreneural firm
 Task- Case- Savy entrepreneural firm
 Task- Business Model Canvass
Section 11
 Design Thinking
 Building networks and Foundations
 Case- How one company put the right people
 Task- Case- How one company put the right people
 Opportunity Assessment
 Opportunity Analysis Report Template
 Feasibility Analysis - Part I
 Feasibility Analysis- Part II
 Feasibility Analysis- Appendix
 Case- Know the facts behind the numbers
 Task- Case- Know the facts behind the numbers
Section 12
 New Product Development
 Elon Musk as an Entrepreneur
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