ENTREPRENEURSHIP [S-004]

Intro
 Avisos
 Syllabus del curso
 Laverty and Littel- Ch 1
 Laverty and Littel Ch 2
Section 1
 The Entrepreneurial Perspective
 The Question every entrepreneur must answer
 Case- Company Windspire Energy
 Groups
 Task- Case- Company Windspire Energy
Section 2
 Entrepreneurial Journey and Pathways
 Case- Interesting Idea, but doctors and pharmacies sign on?
 Task- Case- Interesting Idea but ...
 The ethical and social responsabilities of E...
 Case- VW pullutes its reputation
Section 3
 Creativity innovation and invention
 Elevator Pitch Assignment- Week 4
 Identifying and Entreprenurial Opportunity
 How profitable is my business
Section 4
 Telling your entrepreneurial storytelling and pitch
 How profitable is my business- solution
Section 5
 Recognizing Opportunities and Generating Ideas- A
 Recognizing Opportunities and Generating Ideas- B
 Stakeholder Analysis
 Case- AirB&B How listening to customers & interacting with them
 Task- Case- AirB&B How listening to customers.....
 Stakeholder Analysis
Section 6
 Quiz No 1
 Raymond Kroc as an entrepreneur
 Tintaya Case- pdf
 Tintaya Case- word
 Quiz No 1- Indications
 QUIZ N°1
 Entrepreneurial Finance and Accounting
 Competitive Intelligence
Section 7
 Task- Tintaya Case
 Oral evaluation- Week 8
Section 8
 Assignments- Grades
 Oral Evaluation- Grades
Section 9
 Business Model and Plan- part I
 Business Model Canvas- Summary
 Business Model Generation Introduction to Canvas
 Business Model Canvas for week 10
 Business Model and Plan- part II
 Concept Test
 Using the Business Model Canvas in Social Entrepreneur Decisions
 Case: Finding the right business partner
 Task- Case- Finding the right business partner
Section 10
 Steve Jobs as an entrepreneur
 Case- Savy entrepreneurial firm
 Task- Case- Savy Entrepreneurial firm
 Task- Business Model Canvas Assignment
Section 11
 Design Thinking
 Building Networks and Foundations
 Case- How one company put the right people
 Task- Case- How one company put the right people
 Opportunity Assessment
 Opportunity Analysis Report Template
 Feasibility Analysis- Part I
 Feasibility Analysis- Part II
 Feasibility Analysis- Appendix
 Case- Know the facts behind the numbers
 Task-Case- Know the facts behind the numbers
Section 12
 New Product Development
 Elon Musk as an Entrepreneur
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