ENTREPRENEURSHIP [S-011]

Intro
 Avisos
 Silabo del curso
 Text Laverty and Littel

According to the evaluation type find the corresponding file with instructions

Find the corresponding file with instructions According the evaluation type

 ten Principles of United Nations Global Compact
 Group Start up project Part #1 elevator pitch
 Group Start up Project Part #2 Opp assesment Oct 21
 Group Start up Project Part 3 BM Canvas
 Group Start up Project Part 4 Business Pitch to Investors
 Opportunity analysis template
 Example Business model assignment
 Team Charter for the Virtual and local project

Mandatory file to fill in

 PERU REPORT ON THE GLOBAL MONITOR
 Video 1 SDG
 Video 2 Understandind UN Sustainable Developing goals
 The perfect pitch

One sentence....HELP  / ACHIEVE  / BY DOING....

Tell a story....

 Team Charter
 Guidelines for the Individual assignment

Please find the files for the guidelines and the case Tiendecita

2nd INDIVIDUAL  Assignment Nov 6th

 

 TAsk Tiendecita de Moda UP LOAFD YOUR FILE
Task: The entrepreneurial Challenge: How to improve business ideas using entrepreneurial concepts, definitions with an emerging technology.
Students will experience the entrepreneurial journey by analyzing two cases in Entrepreneurship: “Mi tiendecita de Moda” and the case of another Peruvian Company.
 
Methodology:
 The task is designed to teach the core principles of entrepreneurship and students’ self-assessment of these concepts by applying critical thinking and using artificial intelligence and AI prompting.
*AI prompting involves communicating with the AI model to generate code, content, or responses based on user input. Think about AI prompting like having a conversation, using plain but clear language, and providing context like you would with an assistant.
Outcome:
Write in Arial 11 a 1,000 words reflection on what you learned from the case 1   and Case 2 about entrepreneurial ventures. What entrepreneurial principles stood out the most in each case. How were the results when improving your prompt in IA. Please copy in your document the improved 2nd, and 3rd prompt and describe the results.
………………………………………………………………………………………………………………………………………
 
1)      Case 1: Mi tiendecita de Moda- Deadline September 22nd.
Tietz, M. & Calderón Urbina, S. (2015). Mi Tiendecita de moda: Selling fashion through Facebook in Peru. Ivey Cases, W15311, pp.1-11
Find at UE virtual the Copy of the Case. There is below  a couple  of questions to answer   that will help you with your analysis)      What type of Business is this, and why Alva and her business can be considered as a entrepreneurial venture?
b)      Considering that a minimum viable product (MVP) definition is the release of a new product (or a major new feature) that is used to validate customer needs and demands before  to developing a more fully featured product. To reduce development time and effort, an MVP includes only the minimum capabilities required to be a viable customer solution.
 What are the expansion options?

 

 2nd Research assignment Nov 6th Up load your file
 3rd Part Group Project Nov 11
 4th team project entregas del 20 al 25 de noviembre
From 19 to 24 August
 chap 1Laverty &Littel
 Chap 02 Liaverty &Littel
 Clothes for moms ...
 Life Vision and long term goals
 Shark Tank: Tush Baby

1'56 sec watching time

21 de Agosto Visita a FAB LAB 4pm

lass Visit: FabLab – Entrepreneurial ecosystem and innovation

 FAB LAB Class Visit
From 26 to 31 August
 What is Business Etics
 Chapter 03 Laverty
 Stakeholders video1 min
 Chapter 3 Laverty Entrep Ethics
From 02 to 07 September

QUIZ 1 Cap 1 & 2 Laverty (15 min) 

 DISRUPT CREATIVITY
 Task : Exercise in Class actvidad en clase

 

Watch the video of Crowdfunding and Answer the questions:

1, What is the definition of crowdfunding?

2. What is the benefit for the entrepreneurs? what it promotess?

3. Research in any crowdfunding site and look for a similar/  product or service that you are developing in your project paste the link and answer

In what ways help you to support your idea as feasible?

In what ways  give you a new insight to improve your Business idea?…

If not any similar idea of your project?...do you think because it is unique or probably is not feasible, nor an entrepreneurial idea ,just a local small busines

                        

Up load your word  file with answers   

List of Best Crowd founding Platforms

biz2credit 

SeedInvest  

Kickstarter  

Crowdcube  

WeFunder 

SeedInvest 

Kickstarter 

 

Amazon Mechanical Turk.

Crowdspring.

99Designs.

InnoCentive.

DesignHill.

CrowdSource.

 

 KUNA emprendimientos peruanos

Lectura Obligatoria como referencia para el Proyecto con POLONIA

 Emprendimientos tecnologicos peruanos leer sesion 8 de abril

lectura Obligatoria para proyecto con Polonia

 Video: Small medium enterprise entreprneurship vs Innovation Driven enterprise
 What is Design Thinking 1
 What is Design Think 2
 Design Think at apple
 Innovators Dilema
 Creative Process 5 stages

 Primary and Secondary Research
 Chap 5 Reviewed
 Crowdfunding The 4 types
From 09 to 14 September
 Chapter 04 Laverty
 Presentations Monday 9th up Load your Pitch Idea in max just 1-2 slides
 Chap 6 Laverty

Presentación FAB LAB

How Fab Lab can help us with our product (prototypes ) and  Business IDEA?

 Chap 7 Laverty
From 16 to 21 September

5      OPPORTUNITY SCREENING AND VERIFICATION

5.1  Opportunity Screening

5.2  Start-up failure

Researching potential business opportunities

 Project analysys, competitive and finantial template
 Assessing a new venture’s financial strength and viability
From September 23 to 28 & From September 30 to October 05

5.6  The start-up team

5.7 Types of resources needed for a venture

Barringer, B. & Ireland R.D. Chap. 3 and Chap. 5

5.6  The start-up team

Types of resources needed for a venture

 Chap 12 Laverty
 Chap 14 Laverty
 pestel analysis

5.6  The start-up team

5.7 Types of resources needed for a venture

 Feasibility Analysis

Barringer chap 3 and 5

 Class Exercise
 Barringer and Ireland TEXT BOOK
 Task Exercise of the Feasability analysis
 Jamboard Exercise Six Thinking Hats PROJECT TEAM
 video turn a Good Idea Into a Great One With the 'Six Thinking Hats'
 Six Thinking Hats Information
From 07 to 14 October MID TERM EXAMS

Topics

Types of entrepreneurs and entrepreneurship,

Entrepreneurial journey,

Entrepreneurial mindset and spirit,

Generating ideas and Assessing business opportunities, Story telling

Type of entrepreneurs, Entrepreneurial mindset and spirit,

Generating ideas and Assessing business opportunities, Creativity and Problem solving

From Laverty & Little, Chapters 1,2,3,4,5,6, & 7

From 15 to 19 October
 k parts of a Canvas BM
 Osterwalder Canvas
 Feasibility Analisis
 Disruptive Innovation Christiansen
 chap 11 Laverty
 Osterrwalder text
 Osterwalder Value Proposition
 Osterwalder & Pigneur
 Business Model Patterns Video
 Amazon Business Model
 Dell Direct Model
 Netflix Business Model
 Chazki
From 21 to 26 October
 Emprendimientos peruanos
 Kunan Reporte de emprendimiento social
 Sustainability Canvas Interface
 the company life cycle
 Gore Fabrics Canvas
 Group Start-Up project Part 2

Group Start-Up project Part 2 - ALL the students MUST Upload the two files

1. Word File Report

2. a PPT File

PPT Presentations: OCT 23rd  should include (max 5-6 slides)

  • Findings from the interview 6-8 customers and 2-4 experts about the business concept.
  •  Buyer survey- Include data tables, present summary discussions for each part,
  • and a basic financial projection and break-even analysis.
 Case Study CANVAS

Work in teams Identify the CANVAS BM of this case

October 28 to November 02
 Session on Business Model Osterwalder oct 27
 Chap 9 Laverty
 Tambo - TdC
From 04 to 09 november
 What is Franchising
 Franchising
 how to createb a cash flow in excel
 Chapter 10
From 11 to 16 november
 Article Trimi Berbegal Quiz4
From 18 to 23 november
 Ejercicio Revisión de Contenidos para el examen

Business Model

, Start up characteristics, definitions,
 financing growth

From 25 to 30 november
 Pandemic Effect Latinamerican Shopper

Case Study: FitWell Smartwatch

Company Overview:
FitWell Inc. is a startup that has developed a smartwatch, the FitWell Pro, targeting health-conscious individuals and fitness enthusiasts. The watch is equipped with advanced health-tracking features, including heart rate monitoring, sleep tracking, calorie counting, step tracking, and exercise suggestions. It syncs with a mobile app to provide detailed insights, set goals, and offer personalized coaching.

Customer Profile:
FitWell’s primary customers are individuals aged 25–50 who are health-conscious and lead active lifestyles. Many are professionals who balance work with fitness routines and are looking for tools to help them stay motivated and improve their overall health.

Product and Services:

  1. FitWell Pro Smartwatch: Tracks various health metrics.
  2. Mobile App Integration: Provides actionable insights and personalized health plans.
  3. Subscription Services: Offers virtual coaching, health tips, and exclusive workout plans.

Task for Students:

Using the information provided, identify the VPC and Customer segment. USE  DIAGRAMS

total scores is 20, 10 points each

EcoHome – Smart Energy Management System


Background

EcoHome is an innovative smart home system designed to help homeowners manage their energy consumption efficiently and reduce their carbon footprint. The system seamlessly integrates with existing home appliances, heating, cooling, lighting, and security systems to provide real-time monitoring, automated adjustments, and personalized recommendations. Additionally, EcoHome offers a user-friendly mobile application that allows users to track their energy usage, set goals, receive alerts, and access tips for improving energy efficiency.


Scenario

Sarah is a 35-year-old homeowner living in a suburban area. She is environmentally conscious and aims to reduce her household’s energy consumption to lower utility bills and contribute to environmental sustainability. However, Sarah finds it challenging to monitor and control the various energy-consuming devices in her home effectively. She is seeking a solution that can simplify energy management, provide actionable insights, and help her achieve her sustainability goals without requiring extensive technical knowledge.


Using the EcoHome case study, analyze each component of Alexander Osterwalder’s Value Proposition Canvas.

 Detalle TA
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