ENTREPRENEURSHIP [S-004]

Intro
 Avisos
 Silabo del curso
 Laverty & Littel Chapter I
 Laverty & Littel Chapter 2
 Laverty & Littel Chap 4
 Laverty & Littel Chap 5
 Laverty & Littel Chap 6
 Business Model and Plan- part II
 Laverty & Little Chap 11.1 & 11.2
 Osterwalder- Part 1
Section 2
 The entreprenurial perspective
 The questions every entrepreneur must answer
 Case Windspire Energy
 Task- Case The Windspire Energy
Section 3
 Groups
 The entrepreneurial Journey and Pathways
 Case- Interesting Ideas but doctors and pharmacies sign on
 Task- Case- Interesting Idea but doctors
 Assignment No 1- Elevator Pitch
 QUIZ #1

7 Multiple Choice and 6 True/False questions 

Thursday 4th abril

Open 10:30 / Close: 10:50

Time: 15 minutes

 The ethical and social responsabilities of Entrepreneurship
Section 4
 Creativity, Innovation and Invention
 Competitive Intelligence
 VW pollutes its reputation
 Task- Case- VW pollutes its reputation
 Identifying Entrepreneurial opportunity
 Developing an effective Business Model- part I
 Developing an effective business model- part II
Section 5
 Tellin your entrepreneural storytelling and pitch
 Case- Airb&b How listening to customers and interacting
 Task- Case- Airb&b How listening to customers
 FabLab Class- Thursday 18
 How profitable is my business
Section 6
 Stakeholder Analysis
 Recognizing Opportunities and Generating Ideas- P I
 Recognizing Opportunities and Generating Ideas- P II
 How profitable is my business- Solution
Section 7
 Quiz No 2
 Opportunity Assessment- Tintaya case
 Opportunity Assessment- Tintaya case Pdf
 Raymond Kroc as an Entrepreneur
 QUIZ #2

7 Multiple Choice and 6 True/False questions 

Thursday 2th Mayo

Open 10:30 / Close: 10:50

Time: 15 minutes

Section 8
 Task- Tintaya case
Section 10
 Business Model and Plan- Part I
 Business Model Canvas Summary
 Business Model Generation Introduction to Canvas- Osterwalder
 Barringer & Ireland (Case)- Business Model Template
 Task- Barringer & Ireland Case
 Business Model and Plan- Part II
 Using the Business Model Canvass for Social Entrep. Decisions
 Concept Test
 Case- Finding the right business partner
 Task- Case- Find the right business partner
Section 11
 Steve Jobs as en entrepreneur
 Design Thinking
 QUIZ #3

7 Multiple Choice and 6 True/False questions

Thursday 30 Mayo

Open 10:30 / Close: 10:50

Time: 15 minutes

Section 12
 Elon Musk as entrepreneur
Section 13
 Quiz No 4
 Lecture of Business Model Generation- Trimi-Berbegal-Mirabent
 Building Networks and Foundations
 Opportunity Assessment Asignment
 Opportunity Analysis Template Report
Section 14
 Industry and Competitive Analysis- Part I
 Industry and Competitive Analysis- Part II
 Quiz #4

10 Multiple Choice Questions 

Tuesday 20 of Jun

Open 10:30   /1   Close: 10:55 

Time: 20 minutes

 Business Model Generation - Patterns
Section 15
 Task- Opportunity Assessment Asignment
 Final Assignment- Pitch to Investor- Week 15
 Pitch to Investor- presentation
Section 16
 Task- Final Assignment- Pitch to Investors
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